Friday, August 29, 2014

Scott launches LEV, rival Kindle and Kobo – Ultimoinstante

Saraiva said on Tuesday (05) the launch of LEV, its first digital e-reader or portable player. The device comes with a Saraiva, giving access to the largest collection of digital titles in Portuguese in Brazil, with more than 30 000 titles in Portuguese and 450 000 foreign language.

The LEV has a fast processor HD (213 dpi) touch (touch-screen technology) screen, weighs 190 grams, has 4 GB of memory, which can store about 4000 books and stores up to 32GB with microSDTM card. With a long battery life, which reaches up to three weeks, is marketed in two versions – LEV HAIL R $ 299.00 and LEV WITH LIGHT (device with recessed lighting) with R MSRP $ 479.00 – launch promotion ( valid until 31/08.): R $ 399.00

The launch is part of the group strategy Saraiva in offering education, culture and entertainment through the creation and distribution of content, technologies and services available on any device and format, accessible anytime and anywhere. The new product will be offered in a multi-channel approach that allows experimentation and product support throughout the network.

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